Sales and Marketing Manager (ANZSCO 131112)

On the Short-term Skilled Occupation List and Core Skills Occupation List

From the official Home Affairs skilled occupation lists, as at 2026-08-12. Lists change at each government update — always confirm on the official page before acting.

Which lists is Sales and Marketing Manager on?

STSOL — Short-term Skilled Occupation List. Occupations on the STSOL can access state-nominated and regional skilled visas (190/491), but not the Skilled Independent 189.

CSOL — Core Skills Occupation List. The employer-sponsorship list — occupations on the CSOL can be nominated for the Skills in Demand visa (subclass 482) and the Employer Nomination Scheme 186.

Visas this occupation can access

Being on a list makes the occupation nominatable for these visas — each visa still has its own requirements (points, age, English, a positive skills assessment, and for sponsored visas a willing employer or state).

Skills assessment

A positive skills assessment for Sales and Marketing Manager comes from:

What the assessment actually involves

IML's own Assessment Criteria for this code lists the same four task bullets, word for word, as its Advertising Manager and Public Relations Manager criteria — all built around directing strategies to grow sales, promote goods and services and maintain organisational image. What actually sorts this code from its two siblings is the 'Position and reporting lines' clause: the applicant must have been the most senior functional position in the organisation or division specifically for sales and marketing. With a highly relevant degree, the pathway is three years in a related role including two as Sales and Marketing Manager; without one, five years.

Where these applications come unstuck

Because the task list is identical across three sibling codes, the tasks you performed cannot tell IML, or you, which occupation you actually are — only the functional area you led can. Nominating this code because the tasks 'sound right' while your real functional authority was advertising or public relations specifically risks an assessment built against the wrong reporting-line test.

An honest read on this pathway

Sales and Marketing Manager sits on the STSOL and CSOL, reaching 186, 190, 407, 482, 491 and 494 — the full spread this family offers, including the 190 state-nomination pathway that the sibling Public Relations Manager code lacks entirely. Outside this family, 'Marketing Manager' is also confusable with Marketing Specialist (225113), which VETASSESS assesses, not IML — a different authority for an overlapping job title.

Whichever authority assesses you, the paperwork is the part applicants underestimate. The Document Vault keeps a single register of every document, what it was needed for, and what is still missing.

Talk it through with a registered agent

Whether nominating Sales and Marketing Manager is your best route depends on your points, experience evidence and timing — exactly what a MARA-registered agent works through in an initial consultation. Describe your situation once through Migratio and compare real consultation quotes from registered agents, free.

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All skilled occupations · Points calculator · Skilled visa agents